Blog

Posts By Kerry Freeman

When Kerry isn't busy running marathons around the world, she's talking with leading brands in media and sports to help them manage and deliver their content more efficiently.

How to make your media library more accessible

Digital technologies exist to compliment digitisation and their implementation is changing the landscape of archiving and storage.

10 Reasons why you should be using video in your social media – part 2

Video is becoming an increasingly important part of the promotional mix. Here are 10 reasons why you should be using video in your social media.

10 Reasons why you should be using video in your social media

Video is becoming an increasingly important part of the promotional mix. Here are 10 reasons why you should be using video in your social media.

sports logger

Discoverability crucial for satisfying increased demand for sports content

Sports footage is one of the most popular and sought after products across the world and fantastically lucrative for sports federations, leagues and broadcasters alike – but fulfilling this demand represents a huge test.

Staff Training

Staff training can be fun AND effective

Last week I was having a discussion with a prospect that needed a platform to deliver short training videos to over fifty-thousand staff across the globe. Being in the hospitality market – they had a range of skills and capabilities. From quick-repairs to a lawnmower to mixing the perfect mojito to guest management. They urgentlyRead more

Vlog: DAM, PAM, MAM – what are the differences?

In our first video blog, we help to demystify the differences between DAM (Digital Asset Management), PAM (Production Asset Management), and MAM (Media Asset Management) systems; three frequently used acronyms that are regularly referenced in media for business.  

How to Create Oscar-Worthy Instructional Videos

If you’ve ever tried to learn a new skill, get your head round the finer details of the latest bit of software, or even figure out a complicated recipe, you’ll know that watching a video of somebody else doing it first can be much easier than trying to follow written instructions. But there’s a knackRead more

10 things you probably didn’t know about Imagen

You already know Imagen is a world class Enterprise Video Platform. You know that Imagen enables content owners to catalogue, store & distribute their A/V assets in a branded web interface. You know ‘It’s a corporate YouTube’, ‘a brandable Netflix’, ‘a Video WordPress’. It’s all these things – but did you know…   Imagen startedRead more

Interactions, integration, preservation & support

Interactions and integration with other systems Does Imagen integrate with other software? Imagen comes with open REST and SOAP interfaces permitting custom integration with third party systems. Can I embed content from Imagen on a third party website? Yes. Does Imagen support RSS feeds? Yes, and you can configure the feed content with customisable searchRead more

Customization, content management & monetization

Customisation and content management in ImagenWeb What is ImagenWeb? ImagenWeb is the web interface ‘front-end’ for audio-visual archives manages with Imagen. It provides a complete environment for creating a fully customisable professional web-site to distribute your media. ImagenWeb’s outward facing site is the gateway through which your customers can access the archive. For users withRead more