Blog

Tom Halkyard

Posts By Tom Halkyard

Tom joined the Imagen Marketing team in 2015 and has since helped to build and deliver the Imagen brand through multiple channels. He also has a keen interest in sports and technology.

Boxing

Why sports should adopt boxing’s formula

Boxing is known for its ability to generate huge interest in their one-off fights. But, with the amount of financial investment involved, it’s hard for other sports to match it. But when you stop to think about the impressive way that these events are promoted in order to build interest, there are some key takeaways that sports of all sizes should look to emulate.

Champions Hockey League

Champions Hockey League Archive now available via Imagen

The Champions Hockey League media portal provides rapid online access to broadcast partners, league members and sponsors who will be able to search an exclusive library of CHL media and download HD quality assets in just a few clicks.

5 Ways Sports Can Win With Video In The Cloud

5 Ways Sports Organisations Can Win With Video

Cloud-based services empower sports organisations of any size to make the most of their video content to build brand, generate revenue, increase audience engagement and protect sporting legacy. Our infographic highlights 5 key ways to win with video.

It's high time sports organisations embraced digital

It’s high time sports organisations embraced digital

The changing landscape of sports consumption presents a unique opportunity for all sports federations if they can adapt their media strategy quickly.

Scottish Natural Heritage prepare for a new digital landscape

Scottish Natural Heritage choose Imagen to more easily manage their content through its lifecycle and promote a more flexible way of working; geared towards internal and external collaboration.

Levelling the media playing field in sport

Levelling the media playing field in sport

The changing landscape of sports presents a unique opportunity for smaller federations to leverage affordable cloud technology to compete for market share.

hollywood leaks

Hollywood’s Battle Against Video Leaks

Our new infographic highlights how the physical distribution of screener videos to voters before awards ceremonies has led to a significant increase in piracy of films and TV shows.

speed counts

When you’re delivering content, speed counts

When it comes to consuming media online, speed is everything. Media buyers will always choose to use responsive and effective content providers who provide them with the high-quality video they want as soon as possible. Is that you? It could be…

What did you miss at IBC 2018?

The IBC Show closed little over a week ago and it didn’t fail to impress! As you’d expect from Europe’s leading media and entertainment event, there were lots of impressive products on display, innovations and new technologies, including our latest system update – Imagen version 7.

Who has access to your content?

Do you know who has access to your content? You should.

The ease of downloading premium content for free on the internet means that the figures concerning online copyright infringement are staggering. With these numbers in mind, it has never been more important to protect your premium content from potential pirates. How you distribute content is key.