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IBC Karaoke 2014

Another great year at IBC. A sing song is always welcome – looking forward to 2015.

  • Video prpmotion

    Generating engagement with live events through video

    How event promoters can create and deliver engaging videos at before, during and after the big day to generate interest across multiple channels.

  • The essential tech considerations for live-streamed Town Halls

    When planning to live-stream your organisation’s Town Hall meeting, it’s tempting to try and use an existing system within your business to record and broadcast the video. Here are 4 key reasons why tools like Skype or GoTo Meeting don’t quite cut it.

  • The Right Way to Distribute Preview Content

    The right (and wrong way) to distribute preview content

    Every time a big TV or film awards show rolls around, studios, networks and production companies spend thousands of dollars sending out their shows to voters and judges on DVD. This old-fashioned approach might seem strange, but that’s the way it’s always been done. Surely it’s time for change?

  • Are You Losing Out To Piracy

    Are you losing out to piracy on your review materials?

    To get media buyers and reviewers interested in your content, you need to find a secure way to get them to engage with it. Traditionally, you would send a ‘screener’, a preview of the content on a DVD or portable hard drive. But, once physical copies are out there in the world, you no longer have control over them.

  • Premium Content Deserves a Premium Viewing Experience

    Premium content deserves a premium viewing experience

    Creating quality video content is an expensive business, so there is often a lot riding on how a reviewer or media buyer judges it. Yet, when content is sent out into the wild, it’s often without the same care and attention to detail that was used to create it. We explore the benefits of providing a premium experience.

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