Blog

Ian Mottashed

Posts By Ian Mottashed

Ian is our Head of Product Marketing.

Interactive

Interactive and Personalised, but Slow Progress

The blurring boundaries between video producers and consumers, and between professionals and amateurs, combined with the ubiquity of digital cameras, networks, and video editing, uploading and streaming software and services, are creating opportunities to turn video into interactive and personalised experiences, although progress has been much slower than expected. For over 10 years, new start-upsRead more

Social

Social and Participative

The lowering of financial, technical and skill barriers for video production, distribution and consumption means that billions of people around the world today have the ability and means to make a video anywhere anytime, upload it online for the world to see, or live-stream it to their friends, family and the public, through social networkingRead more