Blog

10 Reasons why you should be using video in your social media

Video is becoming an increasingly important part of the promotional mix. Here are 10 reasons why you should be using video in your social media.

Imagen proud to join this year’s SVG Summit

We were honoured to be joined at this year’s SVG Summit by Louise Lawler from WTA Media who presented Imagen’s solution for WTA Media Portal.

Media management solution: building the business case

For people who aren’t directly involved in media production, management or distribution, it’s hard to understand why the need for a sophisticated media management solution is so pressing. Here, we explore how “the people in pain” can get buy-in and secure budget through producing a robust business case.

Cyber Security Feature

Cybersecurity: Understanding Your Content’s Value

The more valuable your media is, the greater the risk of cyber threats and leaks. It is therefore important that media organisations take steps to assess the lifecycle of their content, giving careful consideration to who requires access to the media and who does not.

What is the problem with YouTube?

Although YouTube remains a key hosting platform, Imagen provides a more secure, navigable and ad-free portal, ensuring a truly customised brand experience.

10 reasons why your business needs a corporate newsroom

In an age of insta-media, your business can’t afford to lag behind. Whether you’re a car manufacturer, pharma giant, sports broadcaster or corporate enterprise, you need to be at the forefront of the in-house media centre scene. And you need to be working with a company which knows how to optimize your assets and bring your newsroom to life.

Imagen EVP Wins Streaming Media Europe’s Media Asset Management Award for second year in a row

Imagen are proud to announce that they have won the Media Asset Management award in the Streaming Media European Readers’ Choice Awards for the second year in a row.

Vlog: What’s new in Imagen 3.7 – Part 2

With the release of Imagen 3.7, we've put together a two-part video blog to take you through some of the great new features in Imagen. In Part 2 below, we focus on some of the new user experience features.   Missed part 1? Catch up on part 1 of our Imagen 3.7 video blog here. For detailsRead more

Vlog: What’s new in Imagen 3.7 – Part 1

With the release of Imagen 3.7, we've put together a two-part video blog to take you through some of the great new features in Imagen. In Part 1 below, we focus on the most exciting new feature; subscriptions. Looking for Part 2? Find out more about Imagen 3.7 here. For details of other great features and attributes,Read more

Do you need to hire a digital asset manager?

When the world entered the digital age, a lot of media assets missed the boat. Stuck in an analogue wasteland, these records needed to be transformed into a digital format and stored in an accessible repository. Digital Asset Management (DAM) software, such as our Imagen Enterprise Video Platform, does most of the heavy lifting. ImagenRead more