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Will Pitt

Posts By Will Pitt

Will heads up our sports division helping sports brands around the world to more effectively manage and distribute their video content. He is also a keen member of the growing Imagen running club!

The Lewis Hamilton guide to setting yourself up for success

Learn about the three Hamilton-inspired strategies that all sports executives can apply to their business.

Imagen

Direct-to-Consumer trend pushing sports to go it alone

There’s a revolution taking place in sports media, one that’s being driven by cloud-based video delivery. The Direct-To-Consumer trend might be the most transformative shift in broadcasting for this generation.

Five coaches who led their teams to victory, against the odds

See how sports executives can learn from five inspirational sports coaches to transform the effectiveness of their sports content strategies.

When tech made champions: five digital innovations in sport

Discover what technology have transformed the way athletes trains and sporting organisations thrive.

Women's sports

Infographic: The Rise of Women’s Sport

The stats show that women’s sports are ready to start reaching their full potential and 2019 is sure to provide a huge lift. Check out our infographic for more.

Sports focusing on fans

New video delivery deals highlight fan focus

In 2019, we should expect to see new initiatives and offerings from organisations as they look to enable wider audiences to consume their sport through new technologies, wherever they are. Here are some examples that highlight the way the industry is moving.

Boxing

Why sports should adopt boxing’s formula

Boxing is known for its ability to generate huge interest in their one-off fights. But, with the amount of financial investment involved, it’s hard for other sports to match it. But when you stop to think about the impressive way that these events are promoted in order to build interest, there are some key takeaways that sports of all sizes should look to emulate.

5 Ways Sports Can Win With Video In The Cloud

5 Ways Sports Organisations Can Win With Video

Cloud-based services empower sports organisations of any size to make the most of their video content to build brand, generate revenue, increase audience engagement and protect sporting legacy. Our infographic highlights 5 key ways to win with video.

It's high time sports organisations embraced digital

It’s high time sports organisations embraced digital

The changing landscape of sports consumption presents a unique opportunity for all sports federations if they can adapt their media strategy quickly.

Imagen User Forum - V6 Preview

New V6 Features Previewed At Imagen User Forum

Imagen hosted its inaugural User Forum event last week at Channel 4’s cinema in London, UK. The event provided a platform for customers from the sports, media and enterprise industries to congregate and see, amongst client case studies and a discussion around the product roadmap, a preview of the new features that users can expect in the upcoming release, Imagen v6.