The influence of video in American campaigns in the digital age is profound and complex and is becoming a central component of candidates’ strategies.
I first picked up a racket when I was 3 while in Israel while my Dad was taking part in a tournament. The games were recorded for broadcast so I’m told, but I have no idea if any of the footage still exists. Once again, I would have loved to see my Dad in action at those games.
Video consumption habits are changing but, underneath the technology, a range of business models both limit and enable our access to content. We explore the difference between SVOD, TVOD and AVOD models of consumption.
Every sporting federation from Cricket to Kabaddi will no doubt have some form of tape library, it’s important to transfer the history so programmes can continue to be made, and our attachment to the event will last longer.
A range of technological innovations, combined with rapid developments of new platforms, products and services, are disrupting the digital media landscape. Significant changes have been observed in the way video is produced, distributed, consumed and archived. These changes have a profound impact on the way we record, share, communicate and make sense of the world around us.
The implications of the digital transformation of video production, distribution, consumption and archiving go well beyond the emergence of new commercial opportunities and challenges for platform firms or advertisers. In our increasingly networked world, technological advances in camera technology and accessibility, development of new infrastructure and platforms for distribution and editing, and the creation ofRead more
Video is the most data-intensive and difficult to manage digital asset. As business use of video continues to grow rapidly both for marketing and operations, managing video assets effectively will become a complex task for a growing number of organisations. This includes archiving, indexing, creation of metadata for search, editing and reuse, all of whichRead more