Blog

Tom Halkyard

Posts By Tom Halkyard

Tom joined the Imagen Marketing team in 2015 and has since helped to build and deliver the Imagen brand through multiple channels. He also has a keen interest in sports and technology.

Why take the risk? How your organisation can learn from Google and avoid internal video leaks. 

Handling sensitive video assets can be stressful for organisations if they don’t have the right tools. Whether it’s Town Hall meetings or other video recordings, a lack of control can spell trouble for security, compliance and the reputation of the brand. Here are 3 tips to help you avoid leaks.

It’s in the mail – Imagen version 7

As a communications medium, email is facing stiff competition from its sexier, younger cousin – video. By 2021 a million minutes of video will cross global IP networks every second. Are we ready for video? What can we learn from the evolution of email to help us predict the future of video?

The essential tech considerations for live-streamed Town Halls

When planning to live-stream your organisation’s Town Hall meeting, it’s tempting to try and use an existing system within your business to record and broadcast the video. Here are 4 key reasons why tools like Skype or GoTo Meeting don’t quite cut it.

The Right Way to Distribute Preview Content

The right (and wrong way) to distribute preview content

Every time a big TV or film awards show rolls around, studios, networks and production companies spend thousands of dollars sending out their shows to voters and judges on DVD. This old-fashioned approach might seem strange, but that’s the way it’s always been done. Surely it’s time for change?

Are You Losing Out To Piracy

Are you losing out to piracy on your review materials?

To get media buyers and reviewers interested in your content, you need to find a secure way to get them to engage with it. Traditionally, you would send a ‘screener’, a preview of the content on a DVD or portable hard drive. But, once physical copies are out there in the world, you no longer have control over them.

Premium Content Deserves a Premium Viewing Experience

Premium content deserves a premium viewing experience

Creating quality video content is an expensive business, so there is often a lot riding on how a reviewer or media buyer judges it. Yet, when content is sent out into the wild, it’s often without the same care and attention to detail that was used to create it. We explore the benefits of providing a premium experience.

Don't Give Colleagues A Reason To Skip Town Halls

Don’t give your colleagues a reason to skip out on your Town Halls

We explore how to overcome a key challenge of delivering Town Hall meetings within your organisation – fault-free access for remote employees.

Town Hall Imagen

Don’t risk your CEO’s credibility with poor video technology

Live-stream Town Hall meetings have become the most effective way to deliver internal company messages. We look at how to avoid technology pitfalls that can embarrass your CEO and put you in the hot seat.

Your content needs a safe pair of hands

The majority of businesses worry that their media management isn’t secure enough. Does that sound familiar? Find out how Imagen can help you to protect your content.

Evolve with ever-changing viewing habits with Imagen version 6

To thrive and survive, sports organisations need to be first to publish, offer a wider range of content and provide a better service – not just to fans, but also for their broadcast partners and production teams. See how Imagen version 6 can help you meet the changing needs of your audience.