Video Implications

NextPrevious

Video Implications

The implications of the digital transformation of video production, distribution, consumption and archiving go well beyond the emergence of new commercial opportunities and challenges for platform firms or advertisers.  In our increasingly networked world, technological advances in camera technology and accessibility, development of new infrastructure and platforms for distribution and editing, and the creation of new communities around video, are collectively transforming the way we experience products, services, arts and culture.  The lowering of technological, financial and skill barriers are empowering billions of people around the world to become video makers, consumers, critics and re-mixers.

 

The digital transformation of video is contributing to the emergence of new cultures and new conventions developed around global, regional and local conversations supported by video Video implicationscommunications.  In particular, ubiquitous and accessible video capture, distribution and consumption technologies are empowering people to participate in these global conversations.  By changing the way we communicate, video is changing the way we relate to and do business with each other.  More fundamentally, it is contributing to a power shift: it is no longer the producers and senders who are in charge.  We are all becoming video makers, producers, consumers, critics and re-mixers of the world around us.  We can determine which network to join, who we communicate with, and what to receive and share.  Today, broadband and mobile networks have become increasingly ubiquitous.  With further advances in camera technology and network accessibility, new developments in platforms for distribution and editing, new communities built around video will emerge, which will bring new ways for us to experience the world through video.  The development of VR and AR may further transform the way we interact and share experiences with one another.  Video is making our society more connected than ever before, with profound social, political and economic implications for all.

  • Archiving

    Archiving and Collection Management

    Video is the most data-intensive and difficult to manage digital asset.  As business use of video continues to grow rapidly both for marketing and operations, managing video assets effectively will become a complex task forRead more

  • Distribution

    Video Distribution

    The transformation of video distribution is equally significant.  We have witnessed rapid growth of on-demand video via digital networks to multiple screens (TVs as well as tablets and mobile phones), although the predicted demise ofRead more

  • Production

    Video Production

    The digital transformation of video production is facilitated by a series of incremental technological and business innovations, which are collectively leading to radical changes. While high quality professional video production remains expensive and time consuming, the lowering of technological, financial and skill barriers for video production to virtually nothing for billions of people has resulted in the explosive growth of video production in recent years.

  • Infographic: 5 Steps to activating video transformation

    Infographic: 5 Steps to Activating Video Transformation

    Infographic: 5 steps financial organisations can take to assess video use in their business and find the right solution to manage these media assets.

  • Evolve with ever-changing viewing habits with Imagen version 6

    To thrive and survive, sports organisations need to be first to publish, offer a wider range of content and provide a better service – not just to fans, but also for their broadcast partners and production teams. See how Imagen version 6 can help you meet the changing needs of your audience.

Leave a Comment

Your email address will not be published. Required fields are marked *

NextPrevious