Vlog: DAM, PAM, MAM – what are the differences?

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    Vlog: DAM, PAM, MAM – what are the differences?

    In our first video blog, we help to demystify the differences between DAM (Digital Asset Management), PAM (Production Asset Management), and MAM (Media Asset Management) systems; three frequently used acronyms that are regularly referenced in media for business.

     

    Ian Mottashed

    Ian Mottashed

    Ian is one of the longest-standing members of the Imagen (formerly Cambridge Imaging Systems) story. Our VP Marketing, not content with everything else he has to coordinate, somehow also manages to find time to lend his hand to a blog post or two.

    More posts by Ian Mottashed

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