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sports logger

Discoverability crucial for satisfying increased demand for sports content

Sports footage is one of the most popular and sought after products across the world and fantastically lucrative for sports federations, leagues and broadcasters alike – but fulfilling this demand represents a huge test.

What is the problem with YouTube?

Although YouTube remains a key hosting platform, Imagen provides a more secure, navigable and ad-free portal, ensuring a truly customised brand experience.

10 reasons why your business needs a corporate newsroom

In an age of insta-media, your business can’t afford to lag behind. Whether you’re a car manufacturer, pharma giant, sports broadcaster or corporate enterprise, you need to be at the forefront of the in-house media centre scene. And you need to be working with a company which knows how to optimize your assets and bring your newsroom to life.

Accelerate Business Globally Using Video

Whether you are an experienced video veteran or new to the video world, there are several benefits video can offer when you need to reach your global employees.

Decisions At The Speed Of Sight

We have all heard the mantra – disrupt or be disrupted, and we have all seen the rapid changes in traditional industries. Thanks to Airbnb, Uber and PayPal et al, we have seen a tremendous shake-up in industries that have been around for centuries, relatively unchanged.

Staff Training

Staff training can be fun AND effective

Last week I was having a discussion with a prospect that needed a platform to deliver short training videos to over fifty-thousand staff across the globe. Being in the hospitality market – they had a range of skills and capabilities. From quick-repairs to a lawnmower to mixing the perfect mojito to guest management. They urgentlyRead more

What are SVOD, TVOD, AVOD?

Video consumption habits are changing but, underneath the technology, a range of business models both limit and enable our access to content. We explore the difference between SVOD, TVOD and AVOD models of consumption.

Cinemascope

Aspect Ratio Calculator

Use our Aspect Ratio Calculator to help you find suitable dimensions for you media and find out more about how the ratios came to be commonly used across industries .

monetize video effectively

What is My Video Worth?

Facebook CEO Mark Zuckerberg said last year that we are entering a “Golden Age” of video, and the claim is backed up by researchers at the Cass Business School, who have found that “video will dominate internet usage in the years to come.”

Video Management – the elegant way to serve your content, and your brand

We live in a world where organisations increasingly think of themselves as brands. As a brand, your identity needs to be at the centre of the customer experience. Whether that’s shopping for a new kettle or buying video content the rules are fundamentally the same.