Blog

Understanding Video Monetization Platforms

Video monetization platforms are not rare. But to find a service which suits exactly what your business needs is a little more complicated.

Rajiv Ouseph – The Use of Video in Sport

The use of video has certainly developed during my playing career. For our sport, video is a crucial tool to critique our game and connect with our fans.

Imagen 5

Imagen launches Imagen 5 at BVE 2017

Cambridge, UK – 14th February 2017 – Imagen Ltd, announced today that it has launched the latest version of its award-winning Imagen Enterprise Video Platform, Imagen 5. The latest update has been built with both content owners and their customers in mind, providing the most efficient platform for managing and monetizing video content.   WithRead more

Imagen 5 breaks the video barrier

Imagen version 5 helps busy media managers bring their content to market quicker – and deliver the best user experience for a global audience   For media managers, keeping on top of an existing collection and dealing with incoming content on a daily basis is a constant challenge. Content owners want the best for theirRead more

Screenocean adds Reuters Video Archive to their A La Carte Footage Selection

Imagen’s sister company, Screenocean, who manage clip sales for Channel 4, Channel 5, Shed Media and Clips & Footage, today announced that they have added the Reuters Video Archive to their a la carte clips sales selection.

The Digital Transformation of Video

A range of technological innovations, combined with rapid developments of new platforms, products and services, are disrupting the digital media landscape. Significant changes have been observed in the way video is produced, distributed, consumed and archived. These changes have a profound impact on the way we record, share, communicate and make sense of the world around us.

Video Implications

The implications of the digital transformation of video production, distribution, consumption and archiving go well beyond the emergence of new commercial opportunities and challenges for platform firms or advertisers.  In our increasingly networked world, technological advances in camera technology and accessibility, development of new infrastructure and platforms for distribution and editing, and the creation ofRead more

Archiving

Archiving and Collection Management

Video is the most data-intensive and difficult to manage digital asset.  As business use of video continues to grow rapidly both for marketing and operations, managing video assets effectively will become a complex task for a growing number of organisations.  This includes archiving, indexing, creation of metadata for search, editing and reuse, all of whichRead more

Consumption

Video Consumption

Alongside the technological push, the digital transformation of video production and distribution is also fuelled by the rapidly growing video consumption by the public on multiple devices/screens via different channels.  The volume of video consumption has been growing at unprecedented speed.  In addition to traditional TVs and desktop computers, the proliferation of smartphones and tabletRead more

Distribution

Video Distribution

The transformation of video distribution is equally significant.  We have witnessed rapid growth of on-demand video via digital networks to multiple screens (TVs as well as tablets and mobile phones), although the predicted demise of traditional linear programmed TV is likely to take a long time to materialise.  The transformation of video distribution is facilitatedRead more