Blog

Blogs are dead – long live the vlog

(Before I do anything else, I’m going to start with a disclaimer to say that I do realise the irony of writing a text-based blog post telling you that vlogs are better. I can only apologise.) These days, pretty much any company worth their salt has some kind of blog. They’re easy to set upRead more

move the goalposts

Give sports fans a real piece of the action

One of the great things about the internet is that it can connect people from different parts of world together. No matter where you're from, sport is one thing people are always going to bond over or engage with. Love it or hate it, it’s something everyone has an opinion on. But everyone will agreeRead more

viral marketing

Ten top tips for getting your video to go viral

We love to think that videos going viral is something that happens all on its own. That internet users come across something they think is awesome and, before you know it, they’ve shared it so much that everyone’s talking about it. Unfortunately that just isn’t the case. Even the best videos need a bit ofRead more

Power of video

The hidden power of video

If you’ve got a website, chances are you spent quite a lot of time getting the words right. And while that’s important, if you aren’t using audio-visual material on there as well, you could be doing yourself out of valuable click-throughs. Whatever information you want to give your customers – whether it’s instructions on howRead more